Frequently Asked Questions
Why sell my spirits online with Fine Spirits Auction?
Fine Spirits Auction is an online auction platform devoted to fine spirits, jointly run by two specialists: La Maison du Whisky, an expert in sourcing, distribution and fine spirits, and iDealwine, the specialist in online auctions.
Whether you are looking to sell collectable spirits or mature bottlings, Fine Spirits Auction is the best site to do so in France and abroad. This is achieved through International Wine Auction, France's leading wine and spirit auction house, trusted by more than 100,000 enthusiasts across 60 countries. In 2025, a 1937 Macallan went under the hammer there for €30,038.
Can I sell whisky or other spirits at auction on Fine Spirits Auction?
Yes. Fine Spirits Auction showcases all the major categories of collectable spirits: whisky (Scotish, Japanese, Bourbon...), Cognac, Armagnac, rhum agricole, Calvados, Chartreuse, limited edition gin and many others.
Auctions offer several key advantages for the seller: maximise the value of your bottles through competition between buyers, reach an international audience, and benefit from a secure, transparent process with authentication, professional valuation, and comprehensive logistics and financial management.
How do I sell my spirits at auction?
Please send us the list of the spirits you wish to sell by email to [email protected], preferably with photos of the bottles attached. You will receive a free valuation of your spirits within 48 to 72 hours.
For a collection of 30 bottles or more, please send your complete list in the Excel file. You can also contact Sophie Henriet directly on +33 6 72 00 58 81.
Can I sell just one bottle, or is there a minimum?
There is no such minimum. Fine Spirits Auction welcomes private sellers, whether you have a single bottle or an entire collection to sell. However, for larger collections (30 bottles or more), we recommend using our Excel file to make the estimate quicker and easier.
How can I tell if my bottle is valuable?
Several factors help the sale: a bottle over 15 years old, a recognised distillery or producer, a limited or numbered edition, a clearly stated vintage, and a satisfactory fill level and overall condition (clean label, intact capsule, original box).
If in doubt, our team of experts will give you a clear answer within 48 to 72 hours - free of charge and without obligation to proceed. You can also view Fine Spirits Auction price estimates to get an initial idea of market value.
What is the estimate based on?
Fine Spirits Auction price estimates, which are constantly updated, is an average of the hammer prices recorded at French public auctions. It corresponds to the hammer price plus the buyer's premium.
The estimate provided to the vendor is shown excluding the buyer's premium, which explains the apparent difference between the two figures. For spirits which are not listed, the estimate is an average market prices based on a panel of leading merchants.
What techniques can I use to optimise my auction?
The reserve price is the price below which a lot cannot be sold. It is automatically set as the low estimate provided. You can set a lower reserve, or even choose to sell without a reserve price, in which case bidding will start at €1, an option that sparks lively competition among bidders and has proved a great success with both private collectors and professionals.
What fees apply when selling spirits?
The seller's commission is charged only on lots sold. It is calculated based on the number and value of the bottles and covers our expertise and authentication, insurance for the entire storage period, secure storage up to the point of sale, and international promotion to 100,000 spirit lovers in 60 countries (with offices in Paris, Bordeaux, Beaune, Singapore, Hong Kong and New York).
The commission rate is 15%, but this may vary depending on the volume and value of the bottles. To find out your personalised rate, contact us. The estimate and quotation is free, with no obligation to continue.
Can I sell if I'm a professional?
Absolutely. Fine Spirits Auction works with private and professional clients alike: merchants, restaurants, hotels, estates... Terms can be tailored to the size and nature of the collection.
Lots from professional sellers are marked "VAT refundable", which is especially valued by customers outside of the EU.
Where and how are my bottles stored once it has been appraised?
At every stage of the sale, from deposit through to dispatch to the buyer, your bottles are stored in a secure facility under optimal conditions (kept upright, protected from light and at a constant temperature). Storage is the responsibility of Fine Spirits Auction, which has taken out insurance covering the storage and safekeeping of goods held on behalf of third parties.
How long does the auction last?
Each auction runs for 3 weeks. During this period, your spirits enjoy maximum exposure to 100,000 registered enthusiasts. A sale is held every six weeks, with a total of eight per a year.
Can I track the sale of my spirits in real time?
Yes. When you sell on Fine Spirits Auction, you get a private account area where you can track bidding on each of your bottles in real time, throughout the auction.